Proposition d'une campagne d'affichage et d'une activation pour le loueur de véhicules Interrent.
Team CR Sylvain Chaillou.
Agence Service Plan.
Projet non retenu.
SLIDE TO THE RIDE
In some iconic airports, we will install slides instead of escalators to get directly to an InterRent car rental agency set up for the occasion.
Passengers are invited to take the slide and get to their holidays faster. They largely double those who use the escalator.
At the bottom of the descent, an agent and InterRent cars await them.
Anyone who tries the experience can try to win a one-week car rental.